Based in the UK · Shipping worldwide · Trade enquiries welcome
WHY PARTNER WITH LIAN

A wholesale relationship designed to grow with you.

LIAN combines a distinctive cultural point of view with practical UK-based wholesale support—helping independent retailers introduce considered products without unnecessary opening-order risk.

LIAN Japanese-style cotton gauze robe
BUILT FOR INDEPENDENT RETAIL

Distinctive products. Practical trade support.

Our approach is suited to gift shops, lifestyle stores, homeware retailers, spas, boutique hotels, museum and gallery shops, and corporate gifting buyers.

01

UK-based operations

UK stock and fulfilment support responsive communication, straightforward ordering and efficient delivery for domestic stockists.

02

Curated, not generic

A coherent edit across silk, natural fibres, wellness, home and gifting—designed to merchandise naturally together.

03

No first-order MOQ

New stockists can begin with a focused trial order and learn what resonates with their customers.

04

Reorders from £100

Replenish proven lines in manageable quantities without carrying unnecessary stock.

05

International wholesale

We work with qualified retailers beyond the UK and confirm delivery options, duties and timing with each quotation.

06

Tailored for your brand

Selected colourways, gift sets, products and branded packaging can be developed for suitable projects.

TRADE AT A GLANCE

Clear, flexible and low risk.

First order

No minimum order quantity. Availability and any product pack sizes are confirmed before purchase.

Reorders

Minimum reorder value is £100.

Dispatch

UK-held products are normally dispatched within one week. Timing varies by product, season and custom requirements.

International

International wholesale is available. Shipping, duties and handling are confirmed for each destination and quotation.

Customisation

Minimums and lead times depend on the product, packaging and degree of customisation.

Marketplace policy

We review each trade application to protect the brand and our stockists. LIAN products are not supplied for resale on Amazon or eBay.

Trade terms are indicative and may vary by product or project. Final availability, prices, delivery and terms are confirmed in your quotation.

LET’S WORK TOGETHER

Ready to discuss the right LIAN edit for your customers?

Start a trade enquiry ↗